Fields From Related Objects

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This feature allows you to select fields from related objects to be synchronized to the Engagement object for BI reporting.

Consider Your Options:

Before using this feature, consider these simpler alternatives that may better meet your needs:

❗Important Note

All the options described here, including the ‘Fields from Related Objects’ feature, pull down the current value from a related record, not necessarily the value at the time the Engagement was created.

This is key when using these fields in reporting. For example, you might be referencing Lead/Contact fields that pertain to an ongoing sales process on an Activation that represents a previous sales process.

Option 1: Formula Fields (Recommended for most use cases)

Option 2: Custom Report Types

  • No new fields needed

  • No Admin Console configuration needed

  • More flexible for ad-hoc reporting

Option 3: This Feature

  • Best when you need these fields in pre-built Integrous BI dashboards

Rule of thumb: When in doubt, try to use Option 1 and 2 first.


Permissions

Before you get started, ensure you have the required permissions.


Configuration Steps

  1. Navigate to Integrous Admin Settings > Fields from Related Objects

  2. Select up to three fields each from:

  3. Lead/Contact fields

  4. Opportunity fields

  5. Fields from other objects (via the Custom Object dropdown)

  6. Click Save


How It Works

Selected field values are stored on the Engagement record in these designated fields:

  • Lead/Contact values → Lead/Contact Custom Field 1-3

  • Opportunity values → Opportunity Custom Field 1-3

  • Values from related object of your choosing → Related Object Field 1-3


❗Important Technical Notes

  • Real-time syncing: These fields always reflect the current value on the parent record, not the value when the Engagement was created

  • Contact priority: For Lead/Contact fields, Contact values take precedence when both are present

  • Opportunity relationship requirements: Opportunity fields will only display values from a Primary Opportunity that is also linked as the Attribution Engagement

  • Formula fields: You can select formula fields as source fields; however, if the formula gets its value from a related record, changes to that record will not get reflected on the Engagement

  • Field type matching: Fields must be of compatible data types for successful synchronization

  • Impact on reports: Changes to source field values immediately affect any reports using these fields


Example Use Cases

  • Territory tracking: Sync region/territory fields to report on attribution by geography

  • Product interest: Pull product fields to report on engagement by product line

  • Revenue segmentation: Include custom revenue fields for more granular attribution reporting

  • Industry analysis: Incorporate industry fields to analyze engagement patterns by vertical